Thursday 17 June 2010

Animals for advertising?! Sounds fishy...



Branded Fool is a real nosey-cods.

So when he overheard an interesting anecdote doing the rumour mill recently, his ears pricked up pronto. 


The word on the street is that a big hair product brand has been a little risque in its PR recently, delivering live goldfish to magazine offices in the hope of a bit of product placement. 


(The company name may or may not rhyme with Tish...)


Unfortunately their grand plan seem to have backfired. Far from thinking of the move as innovative, the editorial team spent most of the afternoon looking perplexed before palming the fish off on a very confused-looking intern.


The whole concept is a little weird, but it got Branded Fool thinking. What if it marks the beginning of a new advertising trend? Will Anchor start sending us cows? What if Compare The Market start unleashed a plague of meerkats upon central London?!


Branded Fool doesn't want to share his morning commute with the Coco Pops monkey.


Still, could be worse. Thank your lucky stars Sainsbury's isn't sending Jamie Oliver out to do the rounds. 


"Don't make me shove this carrot where the sun don't shine..."