Sunday 9 May 2010

Elephantastic: Nelly and chums take over London


On my daily walk to work I quite often encounter some colourful characters, but I had an extra special treat this week when I bumped into this wee fellow near Devonshire Square:
"Elephantastic" by Lily Marneffe is turning heads in Devonshire Square 

London has been invaded by a flamboyant herd of extravagantly decorated elephants this week, as the first ever London Elephant Parade takes over the city.
Over 260 model elephants will be popping up at various prestigious locations, including tourist hot-spots Buckingham Palace, the South Bank and Trafalgar Square.

 Click here to see the best of the London Elephant Parade gallery courtesy of The Telegraph


The elephants have been decorated by various artists and designers, including Lulu Guiness, Paul Smith, Diane von Furstenberg and Alice Temperley, in aid of The Elephant Family charity. After a few months of city exploration, the collection will be auctioned off to raise £2 million for The Elephant Family and more than 15 UK conversation charities working in Asia.
What a brilliant way to draw attention to a good cause whilst capturing imagination and raising a few smiles - love it (I would put an elephant related joke here, but I'm sure you've herd them all before).
Ps. Stay tuned for my next article when I'll be discussing three very topical elephants...





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