The V word makes its advertising debut!

So there I was, trekking to work, dragging myself up the tube escalator when I see an advert I hadn't noticed before. Some squiggly writing. Hmm what's that say? Vajay... jay?!?! Vajayjay!??  But wait, isn't that... doesn't that mean..?! I'm getting a bit closer to the ad now, squinting in disbelief and YES! Definitely says vajayjay. Maybe I got confused. Is vajayjay a new rapper? I kind of start chuckling at myself, some silly sausage hasn't realised that vajayjay clearrrrly can only be used in a lady garden context! I start to wonder if vajayjay will be touring with Lady Gaga sometime but soon but -No! No there's something else on the ad... little script at the bottom....

loveyourvagina.com

[loveyourvagina.com ad, Moorgate station. Sorry for distant photo... felt like a bit of a pervy weirdo]

Ohhh it's just outrageous isn't it! Just when you thought that the 'v word' would never feature in any ad ever in the history of the world, there it is right in your face (i say) on your daily commute. There are a series of ads featuring slang words for one's... vajayjay... including frufru and bajingo, the words forming a V shape (more subtle that it sounds, actually!).  

So what's it advertising, you may well ask? I initially assumed it must be some sort of government health campaign, as it wasn't too dissimilar to the STI awareness ads (they included a pic of a man in boxers with GONORRHOEA written where you'd expect 'Calvin Klein' to be), but intriguingly the loveyourvagina.com link takes you to a new website created on behalf of Mooncup.

For the uninitiated, the 'Mooncup' is hailed as a ecological new form of female sanitary protection. Up to now, the only way the Mooncup ever seemed to promote itself, was through stickers on the back of toilet doors. They also usually featured a felt-tip scrawled EWWW SOUNDS GROSS (that's the censored version) over the top of them. The website mostly serves as a platform to the main Mooncup site, but it's worth a visit alone for the page 'tell us what you call yours'. In case you're wondering, here a few examples of what to call your / your lady's 'special place':::

• 
  
  
  • 
    
    Faloola
  • 
    
    My netherlands
  • 
    
    Jaxy
  • 
    
    Figa
  • 
    
    Kunt
  • 
    
    Lady cave
  • 
    
    Pik pik
  • 
    
    Harriet
  • 
    
    Perlimpimpin le magicien
  • 
    
    Penis flytrap
  • 
    
    Lady star
  • 
    
    Penny spender
  • 
    
    Mossy cleft
  • 
    
    Falula
  • 
    
    Money slot
  • 
    
    Ninny
  • 
    
    Peep peeps
  • 
    
    Mooie
  • 
    
    Mu cha cha My thatcher Ms. tiggywinkle
    
    
    www.loveyourvagina.com